Case Studies Case Studies Octa FX Education Campaign Objective Educate customers about trading forex with relatable content. We Smashed it! Strategy We developed the #how2invest series featuring Macaroni, a popular Nigerian entertainer, and ProBaba, a renowned forex trader. Content Created 1 + Impressions 1 M+ Sign Ups 1 + Pocket Broker Awareness Campaign Objective Raise brand awareness in South Africa. Strategy We selected Tsatsi and Yaya from Big Brother South Africa to lead the campaign. Impressions Generated 100